200 Top SEO Ranking Factors January 2026

TOP SEO Factors for 2026-01 previous

Top SEO Factor data is updated daily for latest "month to date" measurements.

	Name	Correlation	#1 Max	Page 1 Avg	Usage %	Searches %
1	Number of Unique Variations Used Diversity	-0.23	30	7	80 %	89 %
2	Number of Unique LSI Words Used Diversity	-0.23	997	302	81 %	74 %
3	Entities in Title Tag Relevancy	-0.22	7	3	67 %	94 %
4	Number of Distinct Entities Used Diversity	-0.22	68	28	77 %	96 %
5	Search Result Domain is .com, .net, or .org Other	-0.22	1	1	5 %	77 %
6	Number of Top 100 Shared Factors Used Diversity	-0.21	38	29	98 %	93 %
7	Number of Top 200 Shared Factors Used Diversity	-0.21	51	39	98 %	92 %
8	Number of Top 50 Shared Factors Used Diversity	-0.21	16	12	97 %	93 %
9	Search Result Domain is .com Other	-0.21	1	1	4 %	77 %
10	Variations in H1, H2, and H3 Tags Relevancy	-0.2	91	7	64 %	90 %
11	Variations in Body Tags Relevancy	-0.2	56182	294	79 %	91 %
12	Variations in H1 and H2 Tags Relevancy	-0.2	46	4	61 %	90 %
13	Variations in H1-H6 Tags Relevancy	-0.2	144	8	65 %	91 %
14	Load Time Milliseconds Performance	-0.2	22536	1501	84 %	93 %
15	Variations in Sentences Relevancy	-0.2	1628	42	72 %	92 %
16	Variations in HTML Tags Relevancy	-0.2	56182	291	78 %	93 %
17	Entities in the HTML Tag Relevancy	-0.2	867	154	72 %	96 %
18	Entities in H2 Tags	-0.2	36	8	53 %	94 %
19	Variations in P Tags Relevancy	-0.2	1502	36	67 %	91 %
20	Variations in Div Tags Relevancy	-0.2	18920	161	74 %	93 %
21	Entities in Sentences Relevancy	-0.2	762	151	69 %	96 %
22	Number of Factors Used Diversity	-0.2	285	178	98 %	90 %
23	Entities in H1 Tags	-0.19	8	2	54 %	91 %
24	Variations in LI Tags Relevancy	-0.19	500	23	65 %	89 %
25	Variations in H2 Tags Relevancy	-0.19	36	4	49 %	88 %
26	Term Frequency Relevancy	-0.19	6	3	78 %	92 %
27	Entities in Meta Description Tag Relevancy	-0.18	15	3	59 %	91 %
28	Uses Microdata OpeningHoursSpecification	-0.18	1	1	11 %	13 %
29	Uses Microdata opens Other	-0.18	1	1	11 %	13 %
30	Variations in Search Result Document File Name Relevancy	-0.18	4	1	44 %	81 %
31	Number of Includes Technology	-0.18	57	27	80 %	82 %
32	Variations in A Tags Relevancy	-0.18	1941	26	66 %	88 %
33	Variations in the Title Tag Relevancy	-0.18	11	2	65 %	87 %
34	Entities in H3 Tags	-0.18	27	8	45 %	95 %
35	Variations in First 100 Words Relevancy	-0.18	178	8	67 %	87 %
36	Word Count Size	-0.18	10039	1536	84 %	89 %
37	Unabridged Word Count Size	-0.18	46360	2082	84 %	88 %
38	Variations in H1 Tags Relevancy	-0.18	11	1	53 %	83 %
39	Variations in Search Result URL Path Relevancy	-0.18	4	1	46 %	80 %
40	Variation Density in Top 30KB Relevancy	-0.18	290	3	62 %	82 %
41	Number of Referring Domains Authority	-0.18	39959	252	48 %	77 %
42	Clean Text Kilobytes Size	-0.18	232	13	75 %	87 %
43	Variations in Meta Description Relevancy	-0.17	35	2	56 %	86 %
44	Has JSON-LD Schema Markup Relevancy	-0.17	1	1	53 %	79 %
45	Number of P Tags Size	-0.17	300	41	74 %	88 %
46	Number of Backlinks Authority	-0.17	1344623	12492	49 %	79 %
47	Variation Count in Top 30KB Relevancy	-0.17	4142	29	67 %	88 %
48	Leading Variations in H1, H2, and H3 Tags Relevancy	-0.17	15	2	43 %	85 %
49	Clean Keyword Density in the HTML Tag Relevancy	-0.17	181	4	71 %	84 %
50	Leading Variations in H1-H6 Tags Relevancy	-0.17	29	2	45 %	86 %
51	Variations in Search Result Display URL Relevancy	-0.17	9	2	80 %	83 %
52	Variations in Search Result Link Text Relevancy	-0.17	9	2	80 %	83 %
53	Variations in A Tag HREF Attributes Relevancy	-0.17	937	41	60 %	89 %
54	Variations in Distinct A Tag HREF Attributes Relevancy	-0.17	610	26	60 %	90 %
55	Number of CSS Includes Technology	-0.17	26	10	72 %	80 %
56	Number of HTML Tags Size	-0.17	3653	996	84 %	90 %
57	Variations in OpenGraph Title Relevancy	-0.17	8	1	55 %	83 %
58	Number of Facebook Pages Authority	-0.17	6	2	57 %	82 %
59	Variations in OpenGraph Description Relevancy	-0.17	30	2	52 %	84 %
60	Variations in the Canonical URL Relevancy	-0.17	35	2	50 %	83 %
61	Variations in ALT Attributes Relevancy	-0.17	91	7	47 %	89 %
62	Number of Sentences Size	-0.16	836	128	82 %	88 %
63	Number of Heading Tags Size	-0.16	78	22	76 %	90 %
64	Number of No Follow Backlinks Authority	-0.16	309466	2027	38 %	73 %
65	LSI Words in Title Tag Relevancy	-0.16	13	5	61 %	94 %
66	Variations in Script Tags Relevancy	-0.16	943	59	63 %	89 %
67	Number of Images Size	-0.16	239	31	76 %	89 %
68	Number of H2 Tags Size	-0.16	24	7	68 %	88 %
69	Number of Do Follow Backlinks Authority	-0.16	1190468	10307	44 %	79 %
70	TF/IDF Relevancy	-0.16	1	1	59 %	86 %
71	Variations in Absolute URLs Relevancy	-0.16	5095	68	62 %	90 %
72	Percentage of DoFollow Internal Links Authority	-0.16	91	72	79 %	87 %
73	Has Entities in H1 Tags Relevancy	-0.16	1	1	55 %	88 %
74	Variations in H3 Tags Relevancy	-0.16	46	3	38 %	87 %
75	Number of Images with ALT Text Size	-0.16	122	20	71 %	90 %
76	LSI Words in Sentences Relevancy	-0.16	3199	675	60 %	96 %
77	Variations in Span Tags Relevancy	-0.16	359	10	51 %	90 %
78	Number Of JSON-LD Types Relevancy	-0.16	72	14	56 %	86 %
79	Number of H3 Tags Size	-0.16	51	9	60 %	88 %
80	Number of Internal Links Authority	-0.16	389	119	79 %	87 %
81	Uses Microdata latitude Other	-0.16	1	1	8 %	18 %
82	Uses Microdata longitude Other	-0.16	1	1	8 %	18 %
83	Number of Links Authority	-0.16	397	133	79 %	87 %
84	Uses Microdata GeoCoordinates Other	-0.16	1	1	8 %	19 %
85	Variations in Main Tags Relevancy	-0.15	5292	70	36 %	86 %
86	Variations in Search Result URL Relevancy	-0.15	4	2	55 %	77 %
87	Number of DoFollow Links Authority	-0.15	396	129	79 %	87 %
88	Title Tag Has Entities Relevancy	-0.15	1	1	68 %	88 %
89	Search Result Number of Dirs in Path Other	-0.15	3	2	71 %	76 %
90	Percentage of DoFollow Links Authority	-0.15	100	82	79 %	89 %
91	Number of HTTPS Links Authority	-0.15	396	131	79 %	88 %
92	Uses Microdata geo Other	-0.15	1	1	7 %	20 %
93	Number of H1 Tags Size	-0.15	4	1	69 %	86 %
94	Uses Schema geo Other	-0.15	1	1	7 %	20 %
95	Variations in Nav Tags Relevancy	-0.15	2493	30	46 %	87 %
96	Number of Questions Size	-0.15	257	13	67 %	84 %
97	Uses Microdata addressCountry Other	-0.15	1	1	7 %	21 %
98	Leading Variations in Title Tag Relevancy	-0.15	1	1	29 %	82 %
99	Flesch Kincaid Reading Grade Level Other	-0.15	7	2	94 %	88 %
100	Leading Variations in H1 Tags Relevancy	-0.15	2	1	25 %	78 %
101	LSI Words in H2 Tags Relevancy	-0.15	138	20	50 %	94 %
102	Number of Questions In Headings Size	-0.15	11	3	37 %	88 %
103	Has Entities in H2 Tags Relevancy	-0.15	1	1	54 %	86 %
104	Uses Microdata email Other	-0.15	1	1	8 %	18 %
105	LSI Words in H1 Tags Relevancy	-0.15	31	4	51 %	93 %
106	Number of Absolute URLs Authority	-0.14	951	265	83 %	84 %
107	Meta Description Length Size	-0.14	201	117	67 %	82 %
108	LSI Words in Meta Description Tag Relevancy	-0.14	22	9	51 %	93 %
109	Number of Instagram Pages Authority	-0.14	10	2	43 %	79 %
110	Number of HTML Comments Size	-0.14	516	43	71 %	87 %
111	Number of JavaScript Includes Technology	-0.14	49	18	80 %	81 %
112	Has Meta Description Relevancy	-0.14	1	1	65 %	79 %
113	Number of Questions In H2 Tags Size	-0.14	4	1	25 %	82 %
114	Variations in Section Tags Relevancy	-0.14	825	21	37 %	84 %
115	Number of LinkedIn Pages Authority	-0.14	3	1	31 %	77 %
116	Word Count in Meta Description Size	-0.14	58	19	67 %	82 %
117	Search Result Domain Length Size	-0.14	25	17	84 %	82 %
118	Search Result Host Length Size	-0.14	25	17	84 %	82 %
119	Number of External Links Authority	-0.14	55	14	75 %	85 %
120	Uses Microdata priceRange Other	-0.14	1	1	8 %	20 %
121	Search Result Uses HTTPS Other	-0.14	1	1	83 %	86 %
122	Number of DoFollow External Links Authority	-0.14	53	13	74 %	83 %
123	Uses JSON-LD name Other	-0.14	1	1	53 %	77 %
124	Meta Description Tag Has Entities Relevancy	-0.14	1	1	58 %	84 %
125	Variations in Footer Tags Relevancy	-0.14	2461	15	39 %	87 %
126	Number of Images without ALT Text Size	-0.14	218	11	57 %	83 %
127	Has Canonical URL Authority	-0.14	1	1	71 %	83 %
128	Has Meta Viewport Technology	-0.14	1	1	81 %	84 %
129	Variations in Strong Tags Relevancy	-0.14	50	3	27 %	82 %
130	Has Privacy Policy Trust	-0.14	1	1	56 %	77 %
131	Title Length Size	-0.14	135	51	82 %	79 %
132	Leading Variations in H2 Tags Relevancy	-0.14	4	1	23 %	81 %
133	Uses Schema name Other	-0.14	1	1	60 %	73 %
134	Page Size Kilobytes Size	-0.14	770	298	83 %	82 %
135	Has Entities in H3 Tags Relevancy	-0.14	1	1	46 %	88 %
136	Has Schema Markup Relevancy	-0.14	1	1	63 %	77 %
137	Has FavIcon Technology	-0.14	1	1	74 %	80 %
138	Number of Facebook Accounts Authority	-0.14	2	1	27 %	78 %
139	Variations in Meta Twitter Description Relevancy	-0.14	15	1	26 %	79 %
140	Inline CSS Kilobytes Size	-0.14	175	62	65 %	82 %
141	Variations making whole A Tags Relevancy	-0.13	25	2	30 %	81 %
142	Has OpenGraph Type Relevancy	-0.13	1	1	61 %	77 %
143	Number of Social Pages Authority	-0.13	13	4	64 %	80 %
144	Is Home Page Other	-0.13	1	1	19 %	51 %
145	Variations in the last 100 words Relevancy	-0.13	183	4	50 %	84 %
146	Number of Forms Technology	-0.13	11	2	51 %	79 %
147	Has OpenGraph Image Relevancy	-0.13	1	1	55 %	78 %
148	Title Word Count Size	-0.13	18	8	82 %	78 %
149	Exact Matches in the HTML Tag Relevancy	-0.13	213	8	25 %	87 %
150	Average Words Per Sentence Size	-0.13	139	28	77 %	82 %
151	LSI Words in H3 Tags Relevancy	-0.13	103	21	44 %	93 %
152	Variations making whole H1, H2, and H3 Tags Relevancy	-0.13	2	1	14 %	77 %
153	Uses JSON-LD url Other	-0.13	1	1	45 %	78 %
154	Uses Schema url Other	-0.13	1	1	56 %	71 %
155	Has Meta Charset Technology	-0.13	1	1	73 %	79 %
156	Variations making whole H1-H6 Tags Relevancy	-0.13	15	1	16 %	78 %
157	Variations Making Whole Span Tags Relevancy	-0.13	15	1	20 %	81 %
158	Number of Questions In H3 Tags Size	-0.13	7	2	17 %	83 %
159	Variations in Meta Twitter Content Relevancy	-0.13	4	1	27 %	79 %
160	Uses Microdata LocalBusiness Other	-0.13	1	1	6 %	27 %
161	Headings Has Question Other	-0.13	1	1	38 %	83 %
162	Has Terms of Service Trust	-0.13	1	1	39 %	72 %
163	Variations in Article Tags Relevancy	-0.13	275	16	25 %	80 %
164	Inline JavaScript Kilobytes Size	-0.13	492	113	80 %	77 %
165	Uses Schema organization Other	-0.13	1	1	36 %	72 %
166	Has Form Technology	-0.13	1	1	50 %	72 %
167	Uses Schema image Other	-0.13	1	1	22 %	64 %
168	Uses JSON-LD image Other	-0.13	1	1	18 %	68 %
169	Percentage of DoFollow External Links Authority	-0.13	26	11	73 %	76 %
170	Uses Schema pricerange Other	-0.13	1	1	12 %	53 %
171	Uses JSON-LD dayOfWeek Other	-0.13	1	1	6 %	34 %
172	Uses Schema faqpage Other	-0.13	1	1	10 %	70 %
173	Has Contact Page Trust	-0.13	1	1	63 %	75 %
174	Uses Schema question Other	-0.13	1	1	11 %	70 %
175	Leading Variations in H3 Tags Relevancy	-0.13	15	1	17 %	80 %
176	Uses JSON-LD FAQPage Other	-0.13	1	1	9 %	72 %
177	Uses Schema telephone Other	-0.13	1	1	22 %	65 %
178	Number of Prices Size	-0.13	2363	77	67 %	82 %
179	Entities in H4 Tags	-0.13	15	2	20 %	87 %
180	Number of Email Addresses Trust	-0.13	159	5	44 %	81 %
181	Uses JSON-LD Organization Other	-0.13	1	1	33 %	75 %
182	Uses Schema answer Other	-0.13	1	1	11 %	70 %
183	Uses Microdata telephone Other	-0.12	1	1	6 %	31 %
184	Uses Schema dayofweek Other	-0.12	1	1	6 %	34 %
185	Uses JSON-LD priceRange Other	-0.12	1	1	10 %	55 %
186	Variations Making Whole LI Tags Relevancy	-0.12	4	1	25 %	81 %
187	Variations in Button Tags Relevancy	-0.12	337	3	10 %	83 %
188	Has Email Trust	-0.12	1	1	44 %	74 %
189	Uses JSON-LD Question Other	-0.12	1	1	10 %	73 %
190	Uses Schema localbusiness Other	-0.12	1	1	12 %	56 %
191	Has Meta Twitter Card Authority	-0.12	1	1	53 %	74 %
192	Number of Twitter Accounts Authority	-0.12	4	1	24 %	73 %
193	Uses JSON-LD Answer Other	-0.12	1	1	10 %	73 %
194	Uses Schema addressregion Other	-0.12	1	1	19 %	64 %
195	Uses Schema postaladdress Other	-0.12	1	1	20 %	65 %
196	Uses JSON-LD addressRegion Other	-0.12	1	1	18 %	65 %
197	Uses Schema addresslocality Other	-0.12	1	1	20 %	64 %
198	Variations in TITLE Attributes Relevancy	-0.12	138	5	37 %	84 %
199	Number of US Phone Numbers Trust	-0.12	1220	21	41 %	76 %
200	Uses JSON-LD addressLocality Other	-0.12	1	1	19 %	66 %

Measures 147944 SEO Factors

146222 Built-In SEO Factors

137054 On-page SEO Factors

9168 Google Maps SEO Factors for Local SEO

1722 SEO Factors from APIs

147 API SEO Factors for off-page SEO like backlinks and referring domains.

1575 Technology Stack SEO Factors

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TOP SEO Factors for 2026-01 previous